Customer
Spotlights

VALUABLE CUSTOMER ENGAGEMENT

Increase your clients' delivered impact

Customer Spotlight

Make your customer success stories human, inspiring and powerful.

Product Spotlight

Communicate the key benefits of your product in a stunning video.

Build brand trust

Make your best customer stories more powerful and accessible.

CUSTOMER SPOTLIGHTS: The voice of your customers to accelerate your pipeline, support thought leadership, and more.

Build your product messaging around real user/customer benefits, not technical features.

Distill what really matters to your customers and users from insightful and in-depth interviews, the starting point of our process to create 27zero customer spotlights.

Get customers excited to participate in case studies.

Increase participation. Make your customers feel important and special with a dedicated on-site film crew and a proven invitation process.

Increase the impact of participating customers.

Maximize content production from just a couple of hours of interviewing. Our content suite gives you original video, photos, blog articles, social media posts, e-books, ads, and more to support any channel, activity, or effort.

Better engage your audiences around your case studies.

Creativity and EdTech knowledge based on a warm and intimate conversation led by an expert, results in content and assets that stand out and engage audiences. From single customer spotlights to on-line documentaries and books, we have successful experiences that can inspire your next content-based blockbuster.

Optimize your budget to create great video case studies affordably.

Our 3 different packages can fit most budgets and adapt to most needs. Our competitive pricing is a result of our production team being based in South America.

Get away from the traditional case study format to communicate the true value of your products.

Often, the people, the insights, the stories, the magic and the impact of a product is something that a cold case study doesn't necessarily capture. That is why we created our Customer Spotlights.

Reach high-potential prospects and leads.

We designed Spotlights with that in mind. By moving away from the traditional case study mindset, you can use Spotlight related interactions to accelerate your pipeline, support thought leadership, retain customers, and more.

A content suite for every need

  • Planning, themes, key messages and interview script.
  • Interviewing a maximum of 3 sources per spotlight.
  • (1) 5-minute video (aprox.): Details and insights.
  • (1) 1.5-minute video (aprox.): Summary and highlights, abridged format.
  • (5) Professional portrait photos.
  • 3-5 page document in print format with full layout design (can be converted to an ebook or other downloadable content).
  • Social Media Kit: 3 Posts for LinkedIn snack content.
  • Landing page to be embedded in the corporate website with lead forms and CRM integration.
  • Planning, themes, key messages and interview script.
  • Interviewing a maximum of 3 sources per video.
  • (1) 5-minute video (approx.): Details and insights.
  • (1) 1.5-minute video (approx.): Summary and highlights, abridged format.
  • (1) Onepager
  • Planning, key messages and interview script.
  • Interviewing a maximum of 3 sources per spotlight.
  • (1) 1,500-word document (2 sheets).

Ready to improve your marketing effectiveness?

shine the spotlight on your customers

uPlanner

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AIEP
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ayté

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HPTU
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Busuu

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Puma
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Busuu

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Retail
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uPlanner

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UCC
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uPlanner

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UPB
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